"Where Professionalism and Excellence are Our Standards"

At BAAI, we are redefining arts education through a strong foundation of core values, visionary leadership, and student-centered innovation. We understand that today’s aspiring artists must not only master their craft but also navigate the business of art with confidence, integrity, and excellence.

• Visionary Leadership

We believe in forward-thinking leadership that drives innovation, motivates excellence, and ensures accountability at every level.

• Supportive and Creative Culture

We foster an environment where creativity meets structure, ensuring that every learner is valued, supported, and inspired.

• Rigorous & Relevant Curriculum

Our academic and arts programs challenge students intellectually and creatively—preparing them for college, careers, and life.

• Excellence in Staffing

We hire, develop, and retain highly skilled educators and arts professionals committed to nurturing talent and achievement.

• Stakeholder Engagement

We actively involve students, families, educators, and community partners in shaping a thriving and collaborative educational experience.

The Business of Art Academy International (BAAI) provides a safe, comprehensive, and academically rigorous environment where students can explore and excel in performing arts and related business disciplines.

We are dedicated to cultivating creative thinkers, confident performers, and entrepreneurial minds ready to succeed in college and the real world.

To develop innovative achievers, impactful leaders, and lifelong learners through a supportive and inclusive environment focused on excellence in performing arts education and professional growth for all stakeholders.

• Establish a World-Class Academy
• Offer an exceptional boarding and day school education tailored for students pursuing intensive artistic training beyond what's found in traditional schools.
• Prepare Students for Success
• Equip students to compete for top-tier college admissions, scholarships, and professional performing arts careers through personalized academic and artistic preparation.
• Offer a Distinctive Curriculum
• Deliver a unique curriculum that blends academic rigor with arts mastery, business skills, and leadership development—creating a well-rounded and competitive student profile.
• Empower Students Through Arts and Business
• Teach students the business side of their art, from intellectual property and marketing to entrepreneurship and financial literacy, ensuring they are prepared for real-world success.

Our mission is to ensure that arts education is open and accessible to all. BAAI welcomes students from diverse backgrounds and encourages equity, representation, and cultural enrichment in all aspects of learning and performance.

Stay tuned for details about our upcoming academy programs, events, and audition requirements. Future BAAI artists will benefit from:

• State-of-the-art performance and rehearsal facilities
• Residencies with industry professionals
• Student showcases, competitions, and tours
• Internship and college counseling services
• A supportive, arts-focused learning environment

Whether you're a student, parent, educator, or supporter of the arts—we invite you to be part of our mission to shape the next generation of creative leaders.

📧 Contact Us: BAAIUSA@outlook.com

📫 Donate Today: P.O. Box 180214, Tallahassee, FL 32318

💻 Stay connected online for the latest updates, upcoming performances, and enrollment details.

Dr. Taj Shotwell is a storyteller at heart and a visionary in action. As an educator, author, and founder of Taj Shotwell Productions, she is committed to uplifting underserved voices through powerful stories and transformative education. Her Middle Child series—a heartfelt reflection on identity, perseverance, and family—has inspired readers of all ages and serves as a literary extension of her life’s mission. At BAAI (Business of Art Academy International), she combines the performing arts with business education to equip students not only with talent, but with the tools to succeed beyond the classroom. Her work continues to bridge creativity and opportunity for the next generation.